Love her mission- Leeza Gibbons!

Love this guy- Chris Farrell!

Team Jeff Walker PLM Training LA Feb 2010 in LA

Dream Team to Work With- Andrew Lock, Alex Mandossian & T. Harv Eker 

My company began from own spiritual quest, my own spiritual journey to find more to marketing than just selling something...  It's really about serving, supporting and helping to make a difference in peoples lives, whether it's through a book, a video, a course, a service offered.  There are many, many ways to passionately give and help support others who want to change, improve and better their lives.

My story at a glance- I always thought I'd be a lifer, working at the same company until I retired. That's what everyone else did, so that's what I thought would be best.  As life would have it, things didn't quite turn out how I'd planned, being in the publishing world in the 80's, & 90's they were buying and selling each other like no tomorrow. I went through so many mergers my head was spinning. Until the last one, when I made the decision to stop the madness and simply start my own business. I was inspired by my mentor who encouraged me and said he would help me.  So that's where my real entrepreneurial roots began.  

I've had my own business for over 8 years now and simply love being my own boss. Through these years I've really grown and focused more on what I was really passionate about- and that's learning-- I'm a voracious learner.  I wanted something more fulfilling in my life than just marketing.  I began my own soulful, spiritual journey- attending inspiring workshops with Marianne Williamson (and even meditating with her one on one- simply amazing), and Pema Chodron, Elizabeth Lesser (Co-Founder of Omega Institute), Thich Nat Han, Paul Selig (author of I Am The Word), Abraham (Esther Hicks), Wayne Dyer, Doreen Virtue, Christine Warren and many, many other inspiring, spiritual teachers. I've attended workshops at Omega Institute, Kripalu and Esalen. They are all set in amazingly beautiful settings and offer a wide range of workshops and spiritual teachings. 

This also including traveling to many spiritual places like Bali and Peru, meditating with shamans and buddhist monks, and spending much time on growing and inspiring my own soulful work. And that's how it all began...

Shannon McCaffery is Founder of &, focusing on direct response marketing and implementation. Shannon McCaffery is better known as the “Survey Queen,” “Soulful Vision Marketer,” and the “Product Launch Chick.” She’s an expert direct response marketer, product launch manager, project manager, strategic coach, and event marketer, who focuses on building and creating proven online marketing funnels that bring you prospects, leads and profits.  

She also knows how to be “butts in seats” and create million dollar money- events. Plus, her goal is for you to always have plenty of people to help, give value, and sell some things to them as well.

One of her gifts is being able to accurately assess your online marketing (offline and event marketing), pinpointing key areas to increase its impact, which in turn generates more money in the bank for you. 

She specializes in working with entrepreneurs and business owners, creating online marketing funnels, surveys/questionnaires, creating information products, filling big events and creating more profits, and doing money-making product launches. 

Some of the countless entrepreneur’s and companies she’s helped include: Leeza Gibbons, Janet Attwood,, Lisa Sasevich, Jack Canfield, Carolyn Kepcher, Chris Farrell, Alex Mandossian, Yanik Silver, Jeff Walker, Mike Koenigs, Raj Girn (Anokhi Media), Women On Fire, and Surf City Apps, to create more successful businesses and product launches. Plus she worked with Glazer Kennedy as their Executive Director of Events, Affiliates and Launches.

She’s also a former executive from corporate America, and has over 20 years of experience in coaching, marketing, communications, management, and sales, working at several Fortune 500 companies, including Cendant, Random House, McGraw Hill, Simon & Schuster International and Pearson, plc. 

  • We work together to increase the impact of your marketing by assessing what you are currently doing for your business online and offline. 
  • Then we can implement proven techniques to get you more leads/clients and increase your profits in a matter of months, not years!
  • Are your ideas overwhelming you? 
  • Do you have enough time in your day to actually implement all your great marketing ideas? 
  • Can you get out of your own way and allow me to do what I do best for you? 
  • And what do I do best for you   
        "Get It All Done For You!"
  • ​We will implement proven techniques to get you more leads, more clients and increase your profits in a matter of months, not years.

I am dedicated to treating and working with you as a one of a kind company- no two companies are alike...

​Put my twenty years of experience to work for you. I am an expert direct response online marketer, product launch manager, online marketing funnel specialist, strategic coach, project manager and product creation specialist.

My Company at a Glance:

Here's What I Will Do For You:​

Some of My amazing clients:​

My Official Bio (Corporate Speak ;-):​


​Work Stuff:
Trained with Dan Kennedy and Bill Glazer personally AND with all their courses for the past 12 years. Worked with MANY successful entrepreneurs including, Leeza Gibbons, Lisa Sasevich, Jack Canfield, T. Harv Eker, Alex Mandossian, Jeff Walker, Yanik Silver, Cancer Defeated, Awakening from Alzheimers, doctors, chiropractors, and many more... My knowledge of Product Launches and creating Online Marketing Funnels and building like-minded Communities is vast- See my Services Pagefor more...
Other: I have my own unique style when I work with my clients. I bring a spiritual bent to my work that inspires me, knowing I'm part of something bigger than just me. So be prepared for anything to happen when my intuition kicks in and we take off on the road to your tremendous success!

Who Am I:​ & McCaffery Communications, LLC. © All Rights Reserved.